Lelook Creative Consultancy by carole toua
creative director
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creative direction consulting

Creative direction consulting for Zara by Carole Touati for Lelook Creative Consultancy
Collections : Basic & TRF - Inditex

Scroll-down to discover a selection of projects I have been working on as freelance creative director for these last 5 years, in collaboration with Zara in-house creatives. My tasks_ creative consulting, conceptualisation of editorials, elaboration

Scroll-down to discover a selection of projects I have been working on as freelance creative director for these last 5 years, in collaboration with Zara in-house creatives.
My tasks_ creative consulting, conceptualisation of editorials, elaboration of briefings (concept, moodboard, HMU, props, shotcount), website layout and copywriting & elaboration of seasonal briefings with suggestions on photographers, models, stylists and photography moodboards
for in-house and international shootings,
for TRF and Basic collections.

MONOCHROME.

MONOCHROME.

Ida Heiner by Josh Olins | September 2024

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PURE NATURALNESS, autumn 24

PURE NATURALNESS, autumn 24

Lennon Sorrenti by Vanina Sorrenti | August 2024

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DENIMATION

DENIMATION

Mathilda Gvarliani by Collier Schorr | August 2024

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BOW-ISH

BOW-ISH

Olivia Vinten by Gillian Garcia | July 2024

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Blindingly Bright

Blindingly Bright

Annemary and Alici by Gillian Garcia | April 2024

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TOASTED ALMOND, SPRING 24 DENIM

TOASTED ALMOND, SPRING 24 DENIM

Iris Law by Alasdair McLellan | April 2024

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OMNILOVE

OMNILOVE

Iris Law by Alasdair McLellan | February 2024

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ATHLETIC LAZYNESS

ATHLETIC LAZYNESS

Ella McCutcheon and Mirte by Alasdair McLellan | January 2024

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LEATHER CAPSULE

LEATHER CAPSULE

Deva Cassel by Willy Vanderperre | December 2023

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IDA

IDA

Ida Heiner by Alasdair McLellan | October 2023

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PATCHWORK

PATCHWORK

Iris Law by Alasdair McLellan | March 2023

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A PAUSE

A PAUSE

Rebecca Leigh Longendyke by Angela Hill

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CLEARLY BLURRED

CLEARLY BLURRED

Lexie Smith by Mark Borthwick | February 2023

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NOT-A-TUXEDO-SITUATION

NOT-A-TUXEDO-SITUATION

A story by Daniel Jackson | October 2022

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NEOTERIC

NEOTERIC

Quinn Mora by Mark Borthwick | November 2021

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2020 ARE WE STILL READY TO PARTY

2020 ARE WE STILL READY TO PARTY

Adut Akech by Rafael Pavarotti | October 2020

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STRENGTH + MISTERY. 2020 FEMINITY

STRENGTH + MISTERY. 2020 FEMINITY

Achenrin Madit by Hanna Tveite
for Zara for Zara in collaboration with in-house art direction team
October 2020

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LET ME THINK

LET ME THINK

Saskia de Brauw by Hanna Tveite | September 2020

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THE RED SUN

THE RED SUN

Adut Akech by Rafael Pavarotti | July 2020

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ANGLES

ANGLES

Selena Forrest by Tyrone Lebon | July 2020

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INNER & OUTER SELF

INNER & OUTER SELF

Binx Walton by Zoe Ghertner | August 2020

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They wanted us to play inside.

They wanted us to play inside.

Lara Stone by Oliver Hadlee Pearch | September 2020

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NO STRINGS ATTACHED

NO STRINGS ATTACHED

Kiki Willems by Jen Carey | September 2020

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A DAY WITH ANNA E.

A DAY WITH ANNA E.

Anna Ewers by Angelo Pennetta | August 2020

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LENA

LENA

Lena Hardt by Jen Carey | August 2020

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POWER DRESSING

POWER DRESSING

Raquel Zimmermann by Zoë Ghertner | August 2020

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Reinventing shadows

Reinventing shadows

Barbara Valente by Zoë Ghertner | June 2020

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BRIGHT SHADOWS

BRIGHT SHADOWS

Colin Dodgson | April 2020

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CROSSOVER

CROSSOVER

Rianne Van Rompaey by Colin Dodgson | January 2020

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AWAKENING

AWAKENING

Mariacarla Boscono by Zoë Ghertner | January 2020

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THE AWAKENING

Mariacarla Boscono by Thomas Goldser